Category Archives: Business

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China to make law to get tax from property

IN-DEPTH

China Focus: Property tax legislation moving forward, though slowly

BEIJING, Aug. 6 (Xinhua) — China’s long discussed and often stagnated property tax plan has once again come under the public spotlight following its inclusion in the national legislation plan this week.

The Standing Committee of the National People’s Congress (NPC), China’s legislature, included a property tax law in its legislation plan, signalling lawmakers’ determination to push ahead with the reform, although progress has been extremely slow.

“Conditions to enact these laws are ripe,” said the Standing Committee website. “The 12th NPC plans to review them within its tenure [which ends in early 2018].”

Prof. Shi Zhengwen of fiscal and financial law at the China University of Political Science and Law expects the law to be passed by the end of 2017.

But the passing of the law does not necessarily mean it will be put into effect right afterwards, analysts said, citing the timing and specific clauses in the law as possible obstacles for its implementation.

The coverage, tax rates and possible exemptions for houses under a certain size are among the most debated topics that need a serious balancing of interests, insiders involved in the legislation said.

China’s current housing tax mechanism mainly taxes development and sales of a property, without taxing home ownership or the market value of homes.

The low cost of holding property has led to speculation as investors tend to purchase multiple houses and hold them off the market in hopes of further appreciation, which has fuelled price rises in major cities already wrestling with tight supply.

As part of efforts to cooling the property market amid growing public complaints over runaway housing prices, China introduced a trial property tax in cities like Chongqing and Shanghai in 2010.

The Chongqing tax tryout focused on high-end housing while the Shanghai method mainly targeted ownership of multiple houses.

Due to limited rates ranging from 0.5 to 1.2 percent, however, the taxes were seen as too low to be effective in keeping local housing prices in check.

Rumors later spread that more cities, including Wuhan, Hangzhou and Xiangtan, were “technically ready” to join the pilots, but none made any concrete moves, which some analysts have blamed on a lack of legal backing.

In a first sign of the central leadership’s determination, a reform plan approved by the Third Plenary Session of the 18th Communist Party of China Central Committee in 2013 made clear that the legislation of taxes in the property sector would be accelerated.

As the country’s growth started to face increasing downward pressure in recent years and the property market began to cool, discussions on property tax have gradually died down as more attention has shifted to supporting growth.

Balancing the relationship between the property tax’s possible impact on the market and economic development will be central to the reform agenda, said Zhang Bin, a researcher at the Chinese Academy of Social Sciences.

“In the longer term, the aim of the property tax legislation is to increase taxes on home ownership to improve the price mechanism,” he said.

Zhang Dawei, chief analyst at Centaline Property, pointed out another factor that may hamper the implementation of the tax — property registration.

Given that property registration has yet to be finished, there will be a very low possibility of the property tax being implemented in the short term, which in turn will have limited impact on the market, Zhang said.

With a clear reform roadmap and transparent policies, the public could be more prepared for possible policy changes to help stabilize market expectations to avoid wild swings in prices, analysts said.

China’s real estate market took a downturn in 2014 due to weak demand and a surplus of unsold homes. The cooling has continued into 2015, with both sales and prices falling and investment slowing.

The persistent weakness in the sector, combined with shrinking exports due to uneven global economic recovery, dragged China’s growth to 7 percent in the first half of the year, prompting the government to introduce an array of policies such as easing mortgage rules and removing purchase restrictions to activate the market.

On the back of the policies, new home prices have continued to rise for the third consecutive month in July, with average prices in a sample of 100 cities rising 0.54 percent month on month to 10,685 yuan (1,747 U.S. dollars) per square meter, according to a survey conducted by the China Index Academy, an independent research institute. Enditem

NRDC expects northeastern economy to grow faster in H2

BEIJING, Aug. 6 (Xinhua) — China’s National Development and Reform Commission (NDRC) on Thursday said the economy of northeastern China provinces has bottomed out and is expected to turn better in the third and fourth quarters of this year.

Provinces of Liaoning, Jilin and Heilongjiang, China’s Rust Belt in the northeast, ranked the slowest nationwide in terms of the second-quarter economic growth.

The NDRC said it would quicken making instructions for deepening reform in state-owned enterprises in northeast China while introducing a series of reform schemes adapted to local characteristics.

As the traditional pillar industries of northeast China have stagnated, the NDRC plans to use fund incentives to promote emerging industries such as robot, gas turbine, satellite, biological medicine and green food to take root in the northeast.

The NDRC also urges Dalian, a relatively booming coastal city of Liaoning province, to accelerate constructing the Jinpu New District, and Shenyang, the capital city of Liaoning, to develop Sino-Germany High-end Equipment Manufacturing Industrial Park.

Liaoning province had a GDP growth of 2.6 percent during the second quarter of 2015, slower than any other Chinese province or autonomous region.

(Edited by Zhang Yuenan, zhangyuenan@xinhua.org)

 

China pledges to help developing countries with much-needed infrastructure

KUALA LUMPUR, Aug. 6 (Xinhua) — Chinese Foreign Minister Wang Yi said here that China will provide developing countries including the Southeast Asian nations with infrastructure “most in need.”

At a press conference after the China-ASEAN (10+1) Foreign Ministers’ Meeting on Wednesday, Wang said the priorities of the cooperation between ASEAN and China in the 21st Century Maritime Silk Road should be the infrastructure construction and international cooperation in production capacity.

The minister said China and the ASEAN countries, at different stages of industrialization, could realize complementarity. The cooperation between them bore its unique characteristic, he said, which meant China will take the needs of target countries into consideration before it provide the infrastructure and industrial production capacities “most in need.”

“That is certainly of high quality and sustainability,” he said.

During the process of cooperation, China had no intention of competing with other countries, the Chinese minister said. However, it seemed that certain country did not really want to work on cooperation, but actually intended to “grapple with” China.

All countries should give full play to their respective advantages and focus on their own affairs, Wang said. Enditem

 

China approves nine cities to carry out domestic trade, circulation reform

BEIJING, Aug. 6 (Xinhua) — The State Council, China’s cabinet, has approved nine cities, including Shanghai, Nanjing, Zhengzhou, Guangzhou, Chengdu, Xiamen, Qingdao, Huangshi and Yiwu, to carry out domestic trade and circulation reform for better regulation, innovation, infrastructure construction and administration.

Under the pilot scheme of carrying out such reform in domestic trade system, the governments of the nine cities will accelerate transforming government functions and streamlining administration, while breaking regional blockades and industry monopolies, to ensure the market plays the decisive role in allocating resources.

The scheme plans to spend one year collecting duplicable experiences and preparing for building a nationwide free trade market.

(Edited by Zhang Yuenan, zhangyuenan@xinhua.org)

China’s second-hand house price kept increasing for 3 month running, report

BEIJING, Aug. 6 (Greenpost) — China’s second-hand house price index reached 1,086.3 in July, an increase of 2.1 percentage points from the previous month, posting rebound for three month running, according to a report by Economic Information Daily quoting report by property consulting service and information provider CRIC on Thursday.

The growth was led by first-tier cities, such as Beijing, Shanghai, Guangzhou and Shenzhen, according to CRIC.

Of the 60 cities monitored by CRIC, altogether 38 cities posted month-on-month house price rise in July, and 22 cities saw month-on-month decline, with Xi’an and Ningbo falling most.

Li Chunyan, analyst of CRIC, holds that house price of first-tier cities is unlikely to post significant rise, and price of house market will remain stable in August. (Edited by Hou Yujie, houyj@xinhua.org)

China to set up basic management platform of real estate registration information, report

   BEIJING, Aug. 6 (Xinhua) — China’s Ministry of Land and Resources (MLR) issued a notice on setting up a basic management platform of real estate registration information, China Securities Journal (CSJ) reported on Thursday.

According to the notice, the basic management platform of real estate registration information will be in pilot operation online in the second half of this year, and the real estate registration information data base will be set up basically in 2016. In 2017, a nationwide real estate registration information platform will be established.

 

China Exim Bank sees strong demand for 2-tranch bond sales Thu

   BEIJING, Aug. 6 (Greenpost) –The Export-Import Bank of China sold 2-tranche financial bonds on Thursday, with the yields for the 1-year product and the 10-year product at 2.5815 percent and 3.9169 percent, respectively.

Statistics from China Government Securities Depository Trust & Clearing Co. showed that yields on the 1-year and 10-year fixed interest rate policy bank bonds traded on the domestic interbank market stood at 2.7363 percent and 3.9725 percent respectively.

The two batches of bonds drew strong demand from institutional investors with the bid-to-cover ratio reaching 7.38 and 5.33, respectively.

Analysts attributed the rosy auction result to the country’s weak economy and the relaxed liquidity condition in the financial market. (Edited by Yang Yifan, yangyifan@xinhua.org)

Source Xinhua

China’s supreme court validates private loans for rightful purposes

   BEIJING, Aug. 6 (Greenpost) — Companies will be allowed to lend and receive private loans for the sake of production management, according to the Supreme People’s Court (SPC) Thursday.

Defining “private loans” as financial exchanges among individuals, legal entities and other organizations, the judicial explanation clarifies that private loan contracts signed by companies for production management should be recognized by courts as long as they do not violate the Contract Law, and such financial exchange activities should be protected.

Chinese courts closed more than 1 million private loan cases in 2014, a year-on-year increase of 19.9 percent, making private loans the second most common civil case after family.

“Allowing companies to conduct financing activities does not mean that they can do whatever they want for a loan,” said Du Wanhua, a senior SPC official, at a press conference Thursday, adding that the document aims to ensure loan security and justice in pace with finance market reform.

The document specifies conditions in which private loan contracts should be deemed invalid, including a borrower knowing the loan is granted by financial institutions to the lender who then lends it out as usury, as well as knowingly lending funds for criminal activities.

Courts should reject cases on private loans involved in criminal activities and pass evidence to police or judicial organs.

According to the SPC, a borrower is obligated to pay interest in its entirety if the annual interest rate is not above 24 percent. If the rate is above 36 percent, a borrower has the right to demand lenders return the part of interest accrued over the 36 percent threshold if it has already paid for.

“Interest based on an annual rate between 24 and 36 percent is not legally valid either, but if it has already been paid, courts will turn down the borrower’s request to demand it back,” Du said.

The rules will take effect on Sept. 1. Enditem

Source Xinhua

Editor Xuefei Chen Axelsson

Dutch bank ING upgrades China business

   BEIJING, Aug. 6 (Greenpost) — Dutch bank ING announced Thursday that it has upgraded its Beijing representative office to a branch in order to expand business in China.

The Beijing branch will provide clients with foreign exchange settlement services, including foreign exchange deposits, trade financing, loans, export credit, as well as consulting and advisory services.

In compliance with local regulations, the branch will conduct all forms of foreign exchange businesses over the next few years, including drawing deposits, making loans, and foreign currency transactions, said Aart Jan den Hartog, country manager and head of commercial banking, Greater China.

He said that the Beijing branch will be complementary with its three other branches in Hong Kong, Shanghai, and Taipei. Enditem

Source Xinhua

News Analysis: China’s economy stabilizing against headwinds

 BEIJING, July 29 (Xinhua) — With industrial profits sliding, factory activity retreating and the stock market on wild swings, China’s economic future seems blurry.

However, positive changes in the fundamentals can not be ignored and are helping the economy embark on a path of stabilizing, analysts say.

China’s economy expanded 7 percent in the second quarter of 2015, the same as in the first quarter.

Recent statistics show profits at major Chinese industrial firms dropped in June and an indicator on manufacturing activities fell in July to the lowest level since last April.

Wild ups and downs in the country’s stock market add to uncertainties. The benchmark Shanghai Composite Index recorded the sharpest daily drop since Feb. 27, 2007, an 8.48 percent plunge, on Monday. It snapped back with a 3.44 percent rebound on Wednesday.

Despite those unnerving figures, an official with the country’s top economic planner said the fundamentals of China’s economy are stabilizing and improving.

Industrial output has continued to recover, new types of businesses have flourished, and the service sector has become an increasing contributor to the national growth, said Li Yunqing, an official at economic operation department of the National Development and Reform Commission.

Surpassing market anticipation, China’s industrial output climbed by 6.8 percent from a year ago for a third straight month of increases in June.

“If we look at the structure of the economy and the quality of growth, the results are more encouraging,” Li said.

For example, six major energy-intensive industries, such as steel and building materials, slowed down significantly in the first half, actually mitigating some growth of emerging industries, he said.

High-tech industries’ output rose 10.5 percent year on year in the first half, with industrial robots surging 130 percent and railway locomotives jumping 91 percent.

While fixed-asset investment continued to soften, its structure is shifting to consumption-linked and emerging industries.

Six major energy-intensive industries recorded a total investment growth of 7.5 percent year on year in the first half, 2.2 percentage points below the overall investment in manufacturing.

Meanwhile, industries like computer and telecommunications equipment, information and software, transport, postal service, cultural and sports goods all posted an investment growth above 20 percent year on year.

Property investment, the old pillar of investment and growth, is also expected to recover in the second half, with house sales warming up. Fewer cities saw new home prices drop for the fourth consecutive month in June.

The pressure on home prices will continue to ease gradually through 2015, global rating agency Moody’s said in a research note.

RECOVERY EXPECTED, PRESSURE REMAINS

The trend that China’s economy is stabilizing has become more obvious, Jia Kang, a renowned fiscal science researcher at the Ministry of Finance, and his fellow researchers wrote in an article published Wednesday.

As interest rates come down and monetary supply increases, Chinese companies will see the cost of investment brought down effectively and the nation’s fixed-asset investment growth will hopefully rebound in the fourth quarter, according to the article.

Retail growth has basically touched the bottom and will keep stable throughout the year, Jia predicted.

Foreign trade, another growth engine, is likely to return to growth in the second half as global demand improves and de-stocking by companies winds down, he wrote.

China’s economy grew 7 percent year on year in the second quarter of this year, the same as in the first quarter.

Zhu Haibin, chief economist of J.P. Morgan China, attributed growth in the second quarter to the service sector’s performance. Consumption accounted for 60 percent of economic growth in the first half, 5.7 percentage points higher than a year ago and almost double the contribution from investment.

“The economic re-balancing from investment to consumption is really happening,” Zhu said in a research note, predicting the economy will continue to pick up in the third quarter.

However, the degree and duration of recovery is challenged by several factors, including hovering industrial overcapacity, long-standing fiscal restraints, and the latest stock market turmoil, according to Zhu.

Stock price corrections may drag down growth in the financial sector and affect some rapidly expanding industries that have benefited from previous bullish runs, Zhu said. Enditem

China Focus: China’s growing interest in fitness shapes up industry

BEIJING, July 28 (Xinhua) — As grannies “cut a rug” square dancing in public parks, young Chinese prefer breaking a sweat in the gym or with online workouts to burn calories.

Zhang Jianming, a 29-year-old research fellow at East China’s Suzhou Industrial Park, is active at the gym. He works out five to six days a week, and focuses on hitting different body parts each day. For him, typical training programs include an hour of lifting or bodyweight exercises, and half an hour of cardio session.`   After beginning the workout regimen in September, 2013, Zhang’s body fat percentage dropped to 17 percent from 23 percent. He is noticeably bulkier, and feels more confident.

Fitness fanatics like Zhang have been springing up in China over the past two years. An industry report shows that the total number of gym attendees in 70 major Chinese cities has increased by four to five million each year since 2011.

Behind the exercise trend is growing enthusiasm for fitness and health. As wealth accumulates, the country’s increasingly sophisticated middle class increasingly have the urge to disengage from work, relax and move around.

Jogging has taken off in big cities, despite the notorious smog problem. More urbanites wear fitness tracking bracelets or other wearables as a manifesto for healthier lifestyle. Celebrities also actively jump on the fitness bandwagon. They post gym selfies to show off their abs and more importantly, win fans.

Public awareness of fitness generally begins when a nation’s GDP per capita hits 5,000 U.S. dollars. Should it surpass 8,000 U.S. dollars, the fitness industry will become a pillar in the national economy, said Liu Qing, deputy secretary-general at Chinese Association of Sport Industry.

China’s GDP per capita exceeded 5,000 U.S. dollars in 2011 and reached 7,575 U.S. dollars last year, according to official data.

The fitness fanaticism sweeping the world’s second largest economy coincides with the growth of mobile Internet and the boom of social media. Unlike the older generation of gymrats, younger fitness enthusiasts like Zhang are more apt to explore online resources to work out smarter.

Under his WeChat account, China’s biggest social messaging service, Zhang follows a dozen of fitness blogs. Everyday, he will sift through the news feeds to learn about new workout programs or dietary instructions.

Wang Yin, 30, is one of Zhang’s favorite bloggers. In September, 2013, almost the same time when Zhang begun hitting the gym, Wang, a financial professional-turned-fitness guru, started blogging with his wife on WeChat and microblog Weibo.

“I felt like a new man after finishing a two-month workout regimen,” recalled Wang. He was also startled to find how little those who crave a thinner life know about health and fitness.

“Most of them, especially the girls, will hit the dead end circle of ‘diet, give up, get fat’. They simply don’t know how to chisel away body fat through exercise,” he said.

The Shanghai-native then decided to share health, nutrition and fitness knowledge he has learnt with others. His blogs became an instant success. He has garnered about one million followers on Weibo, and nearly 400,000 on WeChat over the past two years.

As the Chinese government has been looking to entrepreneurship and innovation among the bright spots in a slowing economy, Wang also felt he has found a sweet spot to cash in on the booming demand for keeping fit.

He resigned from his post at a private equity firm to launch a startup company called Fit-start in September, 2014, which happened to coincide with the one year anniversary of his blogs.

“The market has immense potential,” said Wang, with over five years of investment experience.

On June 19 this year, Fit-start introduced apps offering custom online workout and dietary plans on the iOS and Android app stores. Wang said there have already been more than 100,000 downloads by now.

However, Wang’s rivals have also been looming large. RJFitTime, another influential blog operated by two twenty-somethings, has attracted two million followers combined across all social media platforms. RJFitTime launched apps earlier this year, streaming a variety of exercise programs to its subscribers.

An estimated 50 health and fitness apps came online in the first half of this year. Most of them eye the same niche market as Fit-start and RJFitTime – the beginners.

“When we start our business, the fitness industry was still a ‘blue ocean’, where the market space is vastly uncontested,’ Wang said, “but now, it’s fairly crowded.”

For users like Zhang, the swarm of fitness apps allows them to get a lot of services for nothing. Zhang said he will not consider trying paid options of those apps, because he thought the free content is already enough.

That mentality is certainly not pleasing to Wang, who has been working hard to bind users with online paid trainers. But the former investment banker is still optimistic about the future of China’s fitness market.

“After all, this is a budding industry. The market is huge, and there is no dominant player at the moment, which means everything is possible, ” Wang said. Enditem

Jiangxi boasts world tallest LED wall

NANCHANG, July 29 (Xinhua) — A twin tower in east China’s Jiangxi Province now has the world’s largest LED wall, exceeding that of the 828-meter-high Burj Khalifa in Dubai,the world’s tallest tower.

The LED wall of the Jiangxi 303 Greenland Center, a 303-meter-high twin tower in the provincial capital Nanchang, has an area of 35,300 square meters, breaking the record of the 32,400 sq m LED wall of the Burj Khalifa.

The Guinness World Records certificated the new record on Tuesday evening.

The LED wall of the Nanchang twin tower, the tallest in Jiangxi, was designed by a lighting company in Shanghai. Enditem

Silk Road economic belt-focus of 2015 Euro-Asia Economic Forum

BEIJING, July 29 (Greenpost) — The 2015 Euro-Asia Economic Forum, scheduled on September 23-26, will be held in Xi’an, capital of northwest China’s Shaanxi Province, with the Silk Road Economic Belt high on the agenda, the organizer said Wednesday.

The forum aims to explore the innovation model of Asian and European countries in building the Silk Road Economic Belt and promote in-depth regional cooperation, said Li Jing, deputy secretary-general of the forum and deputy mayor of Xi’an.

The forum features several main seminars on cultural heritage, ecological safety, economic growth, education, energy development, financial cooperation and tourism development, offering a platform for exchanges between officials, businessman and experts from countries along the ancient Silk Road.

The Silk Road refers to the land trade route opened when Zhang Qian was sent west on a diplomatic mission more than 2,000 years ago. Starting from the city known today as Xi’an, the ancient Silk Road ran through northwest China’s Gansu Province and Xinjiang Uygur Autonomous Region, and Central and Western Asia, before reaching the Mediterranean. Enditem

Source Xinhua

China pledges more reform on tourism development

BEIJING, July 29 (Xinhua) — China will carry out more reforms to boost investment and consumption in tourism industry, the State Council, or China’s cabinet, decided on Wednesday.

Tourism development is significant in fostering the country’s modern service sector, increasing employment and income, as well as improving people’s livelihoods, according to a statement released after an executive meeting of the State Council presided over by Chinese Premier Li Keqiang.

The meeting urged improving tourism consumption. Construction of regional airports, roads to scenic spots, parking lots and washrooms in destinations, especially in less-developed central and western China, should be supported, the statement said.

Personalized tourism products focusing on rural areas will be supported, the meeting decided. The government will encourage college graduates and migrant workers who have returned to home villages to start their own rural tourism businesses, as a way to alleviate rural poverty, the statement said.

New popular tourism consumption choices should be discovered and well utilized, the cabinet said. Internet-related business mode such as online vacation rentals and transport rentals, should be easier to enter. Various tourism products such as for the elders, and for studying purposes, should be developed. Governments at all levels should further implement the paid-leave system, the cabinet said.

The meeting agreed to promote public-private-partnerships (PPP) in developing tourism projects, with more government investment and individual capital participation. It also urged to widen financing channels for tourism enterprises, and encourage financial institutions to increase credit support for those enterprises.

Better and colorful tourism activities will enrich people’s life, and also boost economic development, the statement said. Enditem

 

China, the kingdom of potatoes in world

Stockholm, Aug. 3(Greenpost)–  China has become the world’s largest potato producer, accounting for 25 percent of global production, according to Xinhua News Agency.

The country grew 5.6 million hectares of potato in 2014, yielding in excess of 95 million tonnes, according to the Ministry of Agriculture .   China’s potato acreage makes the crop the country’s fourth staple after rice, wheat and corn.

Last year, despite enjoying the 11th consecutive year of bumper grain harvests, the country still imported 71.4 million tonnes of soybean and 19.5 million tonnes of rice, wheat and corn, up 12.7 percent and 33.8 percent, respectively.

With a shortage of farmland in China, the ministry stressed that it is difficult to improve the yield of wheat and rice but easier with potatoes.

It’s hoped that the name of Kingdom of bikes will come back one day when the crazy wave of industrialization ebbs.

More for the following, stay tuned.

China becomes biggest potato producers and consumer

 

BEIJING, July 29 (Xinhua) — Planting area and output of potato in China each have accounted for about a quarter of the world’s total, making it the biggest potato producer and consumer in the world, according to the 2015 Beijing World Potato Congress and China Potato Expo on Wednesday.

However, per unit area yield and per capita consumption of potato in China are still low, showing the big development potential.

In 2014, the country’s planting area of potato amounted to 5.57 million hectares, accounting for a quarter of the world’s total.

Meanwhile, China yielded more than 95 million metric tons (tonnes) of potato last year, representing a quarter of the world’s total.

Despite the high yields, per unit area yield of potato in China was only 17.7 tonnes per hectare, far lower than that in developed countries.

According to official statistics, per capita consumption of potato in China was only 41.2 kg at present. Enditem

Xinhua Insight: Producers hope potatoes takes root in China

by Xinhua writers Tan Yixiao, Cheng Lu and Wei Mengjia

BEIJING, July 29 (Xinhua) — Potatoes seem like an unlikely ingredient for ice cream, but the allure of tasting the strange concoction had dozens of visitors lining-up at the China Kitchen exhibition at the 2015 World Potato Congress in Beijing.

The 1,000-square-meter stall was serving up to 100 potato-based foods, from noodles to sweet purple drinks, developed by Xisen Potato Industry Co. Ltd., the country’s biggest potato producer. By combining potatoes with traditional Chinese cuisine, the company is at the congress looking for partners to promote their new products being tested at the China Kitchen.

With China promoting potato acreage and encouraging the vegetable as one of the country’s staple foods, more companies like Xisen want to take a bigger slice of the growing market.

Around 500 km away from Beijing, Linkage Potato Co. Ltd., based in Inner Mongolia, China’s major potato production base, is expanding its product portfolio to satisfy people’s appetite.

With five farms and a 70,000-mu (around 4,667 hectares) high standard planting base, the company produces potatoes and seeds and processes potato flakes.

Yan Hongxin, vice president of Linkage, told Xinhua that the company will set up a new production line in autumn to increase its annual output of potato flakes from current 3,000 tonnes to 15,000 tonnes.

In addition, they are eyeing the frozen French fry market as domestic demand grows, driven by expanding fast food chains.

In March this year, it has established a joint venture with Farm Frites, a Dutch enterprise with over 40 years experiences in potato processing, in Wudan Town, Chifeng City in Inner Mongolia.

The new production line will have a capacity of 70,000 tonnes frozen French fries annually with consumption of 140,000 tonnes of fresh potatoes. The fries will be put into the market by 2017 and expansion will continue after that, Yan said.

NO SMALL POTATO

His confidence in the domestic potato market is justifiable.

China is the largest potato producer in the world with a planting area of 5.5 million hectares. However, average Chinese consumption of potatoes is 41.2 kilograms, far below the consumption level of European and American countries, data from China’s Ministry of Agriculture showed.

“Its nutritious value is often overlooked,” said Bi Yang, professor of Gansu Agricultural University.

He pointed out that an average-size potato contains as much protein as an egg, and 10 times more vitamin C than an apple.

With the country’s gross domestic product (GDP) per person surpassed 7,000 U.S. dollars last year, people’s need for improving food nutrition patterns has grown. Bi said potato is a good option to improve nutrition.

In addition, potato is more resistant to the cold and the drought compared with wheat and rice. China is boosting its acreage to make potato as one of the country’s staple foods to better ensure its food security under the pressure of less farmland, water, labor and chemicals.

After years of research, steamed buns made from potato flake made their debut in more than 200 supermarkets in Beijing last month, one step closer to make it a centerpiece of people’s dining table.

LONG WAY TO GO

Seed quality, production cost and eating habits all pose a challenge for potato companies.

Kiremko, a food processing equipment company from the Netherlands, has cooperated with 15 Chinese potato companies for over 30 years.

Joost Miltenburg, area sales manager of Kiremko, said two kilograms of European potato can make one kilogram of French fries with the company’s processing equipment, but some Chinese potatoes fail to produce the same amount of French fries owing to poor quality.

He sees a lot of potential in China but also a lot of waste in potato storage and transportation, inefficient planting and irrigation.

Companies are also seeking ways to lower cost. The potato yield per hectare is 16 tonnes in China, while the number is around 50 tonnes in developed countries, making potato flakes three times more expensive than wheat flour, said Lu Xiaoping, director of International Potato Center’s branch in Asia and the Pacific area.

“Only by establishing a high-tech breeding base and producing in a mechanized way can we guarantee high-quality seeds,” said Liang Xisen, chairman of Xisen Potato Industry Co. Ltd.

But the most difficult problem facing potato companies is to change Chinese people’s long-standing diet habits and give potatoes similar role as rice and wheat.

Miltenburg said Chinese potato noodles and steamed buns are new for him. Although it takes time to change people’s habit, he believes that providing more choices can earn potato fans sooner or later. Enditem